BRANDING & DESIGN

Elegantly Manoeuvring Through Legalese

Starting a company is always a challenge. It's even more difficult, however, to put the company on a successful path, to grow sustainably with its operational resources and employees and to establish itself on the market for the long term. No one knows that better than Kornelia Wolf. With her law firm YURA, the self-employed tax consultant guides many start-ups and SMEs through the complex maze of the legal jungle. As a reliable point of contact, she offers her clients a wide range of services and is always on hand to provide advice and support.

""The imagery of the newly designed website meets all my expectations and gives an authentic impression of me and my work."”

Kornelia Wolf

Founder of YURA | Tax Consultancy

What

Requirements

YURA represents close individual support and cooperation based on trust. Kornelia Wolf therefore relies on short communication channels and direct contact with managing directors. This hands-on approach had to be reflected in the design of the website: a clear portfolio of services as well as quick access to key information and materials. It was time for a professional redesign of the old logo and the previous website.

Why

Goals

Usually, more traffic, qualified leads and increased visibility on the Internet are the most important goals of a website. Kornelia Wolf had other things in mind for the YURA website. New clients become aware of her services through recommendations by previous satisfied clients. Therefore, a digital business card with an appealing design aimed to convey trust and emphasize the tax consultant's expertise.

Step 1

A Reliable Partner

Initially, YURA had no specific ideas on how to implement the project. The only thing that was clear was that Contentfish would take on the implementation. After all, Kornelia Wolf has accompanied our agency as a tax consultant from the very beginning and has therefore been able to experience first-hand how our team finds original solutions for every goal.

Step 1

Step 2

Methodical Workshops

Using various creative methods, Kornelia Wolf and Contentfish defined YURA's brand essence over the course of two workshops and came up with ideas for the website's content and design. The main focus was on a clear structure, concise content and a focus on customer voices.

Step 2

Step 3

Impressive Design

Based on the requirements defined in the workshops, Contentfish developed a clear and concise design for the YURA website and finalized it in collaboration with Kornelia Wolf. We also created the content for the new digital business card and handed it over ready-to-publish along with all designs.